Monday, 19 September 2011

Why is Online Marketing so Important?


If your website is showing up in search results, it might as well not be on the net.
Think of a high street with all of the shops and window displays – if you are advertising on this street, you will probably end up getting customers in your store. If you are selling goods from your apartment building, with all of the windows boarded up, you might as well close down your store and forget about your business.

This is what online marketing is about.

It is one thing to open a store (or website) but it is another to draw customers to your store. If customers are not visiting your store, what’s the point? If customers cannot see your store, they won’t visit it.

It all begins with Web Design.

The look and feel of your website will draw customers and keep them there or turn them away. Web design Pretoria is an important part of growing your business and getting customers to stay on your website long enough to buy your products or services.

So, the next time you think about paying a web designer in Pretoria to design the perfect website for you, don’t think about the costs that are involved – think about the outcome.

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